‘Cool Cash’ Lottery scratchcard withdrawn because players couldn’t understand it

Excerpt:

…the concept of comparing negative numbers proved too difficult for some Camelot received dozens of complaints on the first day from players who could not understand how, for example, -5 is higher than -6…

… the card doesn’t say to look for a colder or warmer temperature, it says to look for a higher or lower number. Six is a lower number than 8. Imagine how many people have been misled…

…More than 15m adults in Britain have poor numeracy – the equivalent of a G or below at GCSE maths.”

read more: ‘Cool Cash’ card confusion

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